Skip to content

The Autumn/Winter Merch Buying Guide

The Autumn/Winter Merch Buying Guide

The seasons are changing, which means it's time to think about your next merch drop. While t-shirts and baseball caps might have been popular in summer, the colder seasons bring new kinds of clothes to customise. 

Struggling for inspiration? We'll walk you through some of our favourite pieces to customise for autumn and winter merch.

Personalised Winter Hats

One winter stash favourite is the trusty knitted hat. This is perfect for handing out at winter events, as they’re generally single-size items. They’re also ideal as office or workplace merch, saving office managers the trouble of taking individual size requests. 

If you’re going for a cool, streetwear style, you can’t go wrong with a beanie. These are universally loved, ideal for musical artists, companies and influencers with an edgy, indie or laid-back brand. 

Alternatively, if you want something softer and more fun, a bobble hat is another cosy option that’s sure to be popular. It’s all about what looks best with your logo, and what the people wearing your merch will enjoy most. 

To personalise a winter hat, we recommend an embroidered woven patch featuring your logo, your name, or a popular phrase for your community. 

Custom Scarves and Snoods

Another one-size accessory option is a scarf or snood. These are a slightly rarer choice for personalised clothing, but we think they’re incredibly underrated.

With a scarf, personalisation can be as subtle or as bold as you like, from a small embroidered logo in one corner, to larger personalisations at either end of the scarf, or even embroidery along the full length.

You could choose a classic knitted scarf, ideal for fans of your band or sports team, to help them stay snug as they support you. Or, for a more premium and luxurious feel, try a woven scarf. This style works best with a subtle personalisation, and is perfect for office merch or uni society stash

Personalised Bodywarmers and Gilets

Bodywarmers and gilets are winter essentials, so why not include a personalised one in your autumn-winter range? This is great for outdoorsy clubs and teams. 

Padded gilets are also popular in modern streetwear style, meaning they could be a great custom clothing option for media personalities and musicians with urban influences. 

Embroidered and Printed Sweatshirts

Everyone needs a cosy sweatshirt in winter, making them a perfect merch choice for an autumn/winter launch. These versatile pieces work for all merch styles, from corporate custom clothes to fandom stash. It all depends on how you personalise your sweatshirt.

 Opt for a bold printed sweatshirt as merch for your band, casual uni society or YouTube channel. Or, for a premium feel, an embroidered sweatshirt is perfect as office merch or for a club whose members want a slightly less casual but still comfy look. 

Customised Hoodies

Hoodies are the classic choice when it comes to autumn/winter merch, and it’s easy to see why. Snug, stylish, and synonymous with relaxation, they’ll be reached for year after year when temperatures drop. 

But how will you personalise yours? A large printed logo on the back is bold, ideal if you want to use merch to spread the word about your brand or club. However, if your community would prefer something subtle, logo embroidery on the chest is a great option, too. 

You could even opt for the double whammy, with personalisation on the back and front. This is great for when you want to put a logo at the front and perhaps a slogan or larger image on the back. Or, for a club or company taking pre-orders, you can add your club or company logo to the back while embroidering the member's or employee’s name/nickname on the front. 

Personalised Quarter Zips and Fleeces

A fuzzy fleece or quarter zip is a fantastic choice for those who think hoodies are overdone. Whether you want to be the club on campus that offers something different for their autumn style, or you’re a company whose employee base is a little too grown up for hoodies, these warm styles work best with embroidery

The Heavyweight Edit

Our heavyweight custom clothing options are incredibly popular for autumn/winter merch drops. The dense fabric makes these sweatshirts, tees and hoodies extra warm for the chillier months, and gives them a high-quality feel.  

Densely woven heavyweight fabrics are also durable, meaning your community can enjoy value for money with merch they’ll wear again and again. This is perfect for university society merch that members may wish to keep as mementoes, gig merch that might serve as a lifelong souvenir, or company merch that employees can wear to work again and again. 

Our Uni Society Merch Recommendations for Autumn/Winter

We’ve been proud to work with many university societies and clubs over the years, meaning we’ve handled a lot of seasonal merch drops.

Hoodies are great for societies wanting to build an intimate, community feel. Embroidering names or nicknames on the front and adding your society logo to the back makes it a treasured memento. You could even explore our comfort hoodie range, which combines tactile embroidery with heavyweight fabric for a comforting, regulating effect that’s sure to be appreciated during exam and assignment season. 

Outdoorsy societies and volunteer groups might prefer a fleece or quarter zip. These are great for keeping warm during outdoor projects, volunteer days, hikes and more. 

For very large societies over 50 members, navigating custom orders, sizes and individual personalisations can be overwhelming. In these cases, beanies or bobble hats with your society logo embroidered are great as a universal gift for all of your members. 

Our Office/Workplace Merch Recommendations for Autumn/Winter

If you’re a company or business that likes to create a community feel in the workplace by offering seasonal merch, our heavyweight edit is perfect for your winter offering. The fabric’s premium feel adds an extra touch that makes employees feel valued and looked after.

Sweatshirts are a great choice if you have a casual dress code in your workplace. Opting for a premium-fabric embroidered sweatshirt over a hoodie means this comfy, laid-back piece still feels smart and stylish enough to wear to work. 


Ready to start putting together your autumn/winter merch collection? Browse our winter wear range today, or give us a call or email to discuss your vision.

Not sure how to order custom autumn/winter merch with us? Our online ordering guide can help, while our pricing guide can help you to choose the pieces and personalisations that work best for your budget. 

Want your community to be able to order your merch directly? See our guide to setting up a fulfilment store.

 

View all
The Ultimate Guide to Leavers’ Hoodies
May 12, 2026
The Ultimate Guide to Leavers’ Hoodies

Create the perfect leavers' hoodies for your class with our tips on design, material choice, fulfilment store setup and more.

Read More
Beyond the Hoodie: Unique Leavers’ Merch Ideas
May 12, 2026
Beyond the Hoodie: Unique Leavers’ Merch Ideas

Stand out from the crowd with these stylish alternatives to the classic leavers’ hoodie. Including varsity jackets, lightweight tees, sleek...

Read More
How to Create an Eco-Friendly Leavers’ Hoodie
May 12, 2026
How to Create an Eco-Friendly Leavers’ Hoodie

Set a fantastic eco example for your students with our guide to environmentally conscious leavers' hoodie creation.

Read More
Why not add...
Drawer Title
Similar Products